2014 Buick Regal AWD Program - Montreal + Region, Quebec
Client: Buick US
Media: North American auto outlets - February 2014
Production: Product stills, b-roll, and two edited videos for media presentation for Wave One (photographer, videographer); 4 days total prod'n
Overview: As part of Buick's Get a Grip No Matter the Weather Regal AWD campaign we shot both product stills and video b-roll over two, wintery days in Montreal and region, including one day shooting at the iCar race facility, capturing the new Regal AWD's performance-ability on ice and snow. In addition to the photos and b-roll, we produced two edited videos for for the media presentation. We also shot exclusives (video and stills) for various US outlets including NBCSports and Fox.
A selection of shots below plus two edited videos: